LEBANON, NH [January 3, 2019] — SCORE has announced its Small Business Winter Workshop series sponsored by Bar Harbor Bank & Trust on Thursday mornings from 8:00 am – 11:00 a.m., beginning January 17 and running through February 14.

These business training workshops and seminars are designed for both start-up and in-business entrepreneurs.  In addition to learning new content and practices, the workshops also offer an opportunity to interact with other local small business owners, or prospective business owners.

The Winter Workshop Series includes:

January 17, 2019 – Start Your Own Business, presented by Phelps Platt, covers the basic elements that one must consider in being an entrepreneur and starting your own business.  A primer on developing and managing any small business – this workshop provides critical materials & a step-by step process for assessing and planning a new business

January 24, 2019 – Business Bookkeeping, presented by Ann Hargraves & Susan Davidson, is an “Accounting 101” overview and will teach you a straightforward way to keep “score” with respect to the financial performance and condition of your business. You will learn the fundamentals of financial statements, how they are prepared, and how they help you plan for the future.

January 31, 2019 – Content Marketing Fundamentals – The Value of Content (Part one of a two part series on Internet Marketing) presented by Gary Horsman focuses on attracting customers through the internet. This workshop will address the creation and sharing of online materials such as blog posts, videos, and social media posts. In addition, approaches for conducting research to help define content for your ideal audience will be presented. Finally, the optimization of the content for your audience and for the search engines will cap off this important workshop.

February 7, 2019 – Social Media Marketing – Increasing Your Exposure.
(Part two of a two part series on Internet Marketing) presented by Gary Horsman is a follow up workshop on Contact Marketing Fundamentals. It will outline ways to gain exposure for your content using social media. The established platforms such as Facebook, Twitter, Instagram, Linkedin, and Pinterest will be discussed within a framework  as to how each one may, or may not, work for your business marketing efforts. It is vital that the content you create gain exposure with your ideal audience for it to benefit both you and them.  (Although it is not necessary that you participated in the Content Marketing Fundamentals – Value of Content workshop, it is recommended.)

February 14, 2019 – Writing a Business Plan will be presented by Richard Reece
Before you seek business financing from a bank, relatives, or other sources, you need to create a business plan.  This workshop covers a step-by-step guide for putting together the seven basic sections required for a good and effective business plan. Specific time will be spent discussing what bank loan officers are looking for in a business plan. You will also learn how a business plan can create a “road map” for the direction and success of your venture. Every business needs a business plan!

Our SCORE Chapter has mentored thousands of individuals and small businesses over the years,” said Rich Reece, president of SCORE’s Upper Valley Chapter. “Our workshop presenters bring years of experience to the job.  As well as being knowledgeable in the workshop subject, they have a down-to-earth approach based on their experience in counseling small businesses.”

The fee for each workshop is $30.  If you invite your spouse or business partner to attend as your guest, the two of you can attend for $45.  Veterans are FREE.

For more information about the workshops or to reserve a spot, visit Upper Valley Score www.uppervalley.score.org or call (603) 448-3491.

ABOUT SCORE: a nonprofit association dedicated to educating entrepreneurs and helping small businesses start, grow, and succeed nationwide. SCORE is a resource partner with the U.S. Small Business Administration (SBA), and has been mentoring small business owners for more than forty years. Upper Valley SCORE was founded in 1967 as Chapter 184 and currently has more than 30 volunteer mentors who are all experienced business owners and managers. SCORE offers experience and knowledge to help small business owners and potential small business owners achieve success. Services include confidential, free face to face counseling, email counseling, business workshops

Stuart Pompian
Upper Valley SCORE
Chapter 184
Lebanon, NH